Kiss founders Paul Stanley and Gene Simmons have opened up, in a cover story for the May 2026 Pollstar Magazine issue, about the band’s next phase, confirming details about a planned avatar-based live experience set to launch in Las Vegas in 2028.
The project marks a major move for the band following their farewell tour, with the show being developed in partnership with Pophouse Entertainment, the Sweden-based company co-founded by Björn Ulvaeus of Abba. The company previously made waves with the Abba Voyage production and is now bringing a similar concept to the U.S. market with Kiss.
Backed by a reported deal exceeding $300 million, Pophouse Entertainment acquired Kiss’s catalog along with rights to their name, imagery, and likeness — including the band’s signature face paint designs. The agreement also covers master recordings and publishing interests, giving the company full scope to build out the upcoming experience.
Speaking to Pollstar, Gene Simmons addressed which version of the band fans can expect to see represented. “It’s going to be the iconic face personas, The Demon, the Starchild, and so on. Who you want to place into that lineup is up to you.”
On the musical side, Paul Stanley confirmed the show will pull from across the band’s history: “We will have all the classics through the years and some surprises.”
Simmons added another layer, saying: “You’re gonna get all that stuff, and also new songs.”
When asked to clarify what that meant, he stated: “Exactly what that means, written by us. We have songs done.”
The concept builds on what fans saw during Kiss’s final show at Madison Square Garden in December 2023, where early versions of the band’s avatars were introduced. Rather than aiming for realism, the digital versions leaned into a stylized approach, presenting the members as larger-than-life figures with exaggerated, comic-inspired traits.
According to Jessica Koravos, CEO of Pophouse Entertainment, what debuted in New York was only a starting point. “What the crowd got to see at MSG was an early prototype of the KISS avatar concept. A lot has evolved since then — both in terms of creative concept for the show and avatar technology. We are now deep in development with a top-flight creative team headed by Thierry Coup — the team was on set last week testing out pyro effects against a new generation of LED screens to make sure we max out the KISS signature flame throwing. The show concept is a crazy 4D roller coaster ride through the hits, the comic book worlds and personas of KISS.”
With this project, Kiss are set to become the first American band to fully transition into a dedicated avatar-driven concert experience, pushing their legacy into a new format while keeping the core elements — spectacle, characters, and catalog — intact.
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